Mark HMD on social media
By becoming part of the conversation about Holocaust Memorial Day (HMD) on social media, you can help bring the nation together to remember and shape a future built on empathy, understanding and respect. Here you will find tips and resources to help you confidently raise awareness and share engaging posts about HMD.
Tag and follow us
If you post about HMD on social media be sure to tag us using the below handles.
Facebook: HMD.UK
Instagram: holocaustmemorialdaytrust
Youtube: HMD_UK
LinkedIn: linkedin.com/company/hmd-uk
Follow us on Facebook and Instagram, and share our content.
HMD hashtags
Bring HMD to the attention of the online community by using our hashtags when you post about HMD. Use the hashtags below to get your posts seen by more people.
#HolocaustMemorialDay
#HMD2027
#LightTheDarkness
Suggested Social Media Content
1️. General Awareness
#HolocaustMemorialDay 2027 is on Wednesday 27 January.
#HMD2027 is an opportunity for the nation to come together, remember persecutions of the past and stand against hatred and prejudice in the present. Learn more at hmd.org.uk
2️. Theme Focus: No Place for Prejudice
The theme for #HolocaustMemorialDay 2027 is No Place for Prejudice. The theme explores how prejudice took root and became normalised, and where it ultimately led when left unchallenged. At a time of rising antisemitism and hatred, the theme highlights why remembrance matters and the role we all must play in shaping a future built on empathy, understanding and respect.
Remember the past. Protect the future. Find out more at hmd.org.uk
3️. Commemoration Post
Today we mark #HolocaustMemorialDay.
We commemorate the six million Jewish men, women and children murdered during the Holocaust, and the millions more murdered under Nazi persecution. We also learn and remember where persecution led in Cambodia, Rwanda, Bosnia and Darfur.
Find out more at hmd.org.uk
4. Light the Darkness Post
At 8pm on 27 January, we will #LightTheDarkness for #HolocaustMemorialDay.
Light the Darkness is a moment for the nation to come together – to remember the darkness of the past and to create light together, standing united against prejudice and hatred today.
Light a candle and place it safely in your window to join us in commemoration and to stand together against prejudice today.
Learn more at hmd.org.uk/lightthedarkness
#HMD2027 #HolocaustMemorialDay
5. Personal Reflection Post
I have placed a candle in my window to #LightTheDarkness and mark #HolocaustMemorialDay. I stand against prejudice and hatred in the world today. #HMD2027
6. Commemoration Post for Activities
Today we held an activity to mark #HolocaustMemorialDay.
We commemorate the six million Jewish men, women and children murdered during the Holocaust, and the millions more murdered under Nazi persecution. We also learn and commemorate where persecution led in Cambodia, Rwanda, Bosnia and Darfur.
Find HMD activities near you at hmd.org.uk/take-part-in-holocaust-memorial-day/activities.
#HMD2027 #HolocaustMemorialDay
Online safety
Social media is a great way to raise awareness of important issues and connect with people, but posts can also attract negative or hurtful responses. The National Cyber Security Centre provides useful information about managing safety and privacy on different social media platforms and you can find advice on filtering, blocking and reporting harmful content in this article by RAINN.
Photos and graphics
Below are links to a range of photos and graphics which you can download for free to use in your social media posts.
